Home » Export Compass

12-week coaching programme

Export Growth Coaching for Ambitious UK Drinks Brands

£3500 (Application Required)

Export Compass helps drinks brands make the right expert decisions at the right time so growth is profitable, focused and sustainable.

If you’re a drinks founder navigating export decisions without a clear roadmap, Export Compass helps you move from uncertainty to confident action, without the costly mistakes or guesswork in a 12-week coaching programme.

What Is Export Compass?

The Export Decision Framework for Drinks Brands Scaling Internationally.

By the end of Export Compass, you will know:

  • Which markets to prioritise.
  • Which routes to market make commercial sense
  • What to stop doing
  • Where to focus resources for the next 6-12 months.

Export Compass is application only after undertaking a paid Export Clarity Call first to establish that it is right for your needs. We will assess your export readiness and confirm that Export Compass is the right fit for you.

Who is Export Compass For?

Export Compass is not for everyone.

It is designed for drinks founders who want to grow exports properly, without rushing into the wrong markets, burning cash or creating growth that they can’t sustain.

Export Compass is right for you if you are a drinks brand founder or MD who:

  • Already sells successfully in the UK
  • Is exporting already or actively preparing to
  • Wants to increase international sales without guessing
  • Knows export mistakes are expensive and wants to avoid them.
  • Values clarity, focus and sound decision-making over enthusiasm
  • Is willing to slow down short-term to get long-term growth right.

You want confidence in where to focus, what to prioritise and what to ignore.

Typical clients include spirits, wine, soft drinks and non-alcoholic brands preparing for their first export markets or early international expansion.

What Export Compass Is Not

  • Not a course
  • Not generic export advice
  • Not market research
  • Not motivational coaching

It’s guided decision-making in a high-risk growth phase.

It’s not right for you if:

  • You are pre-revenue or early-stage
  • You want a list of distributors or agents without strategy
  • You are looking for a course or DIY programme
  • You want to be told to “go global” as fast as possible
  • You are unwilling to challenge your assumptions
  • You want generic tactics without context or decision support

Export Compass is not about doing more but about doing the right things in the right order.

How Export Compass Works

Export Compass is delivered through 1-to-1 export growth coaching sessions over 12 weeks.

  • Recorded fortnightly 1-2-1 strategy calls with next steps clearly identified.
  • Wraparound WhatsApp chat for decision-making support

The Kind of Decisions We Help You Make

Clients invest in Export Compass when they need clarity on questions such as:

  • Which export market actually makes commercial sense first.
  • International market selection and sequencing
  • Routes to market (distributors, agents, direct sales)
  • Export marketing strategy and localisation.

The focus is always on what matters most for your next stage of growth.

What You’ll Walk Away With

By the end of Export Compass, clients typically have:

  • Clear export priorities for the next 6-12 months
  • A justified, realistic market focus
  • Confidence in their route-to-market decisions
  • A 90-day export action plan that they can actually execute.
  • Relief from second-guessing every export decision.

Looking for something shorter? Take a look at our 6-week Nurture Package.